The HubSpot Customer Platform

All of HubSpot's marketing, sales, and customer service software on one agentic platform.

Free HubSpot CRM Overview of all products

Marketing Hub

Marketing automation software
Free and premium plans

Sales Hub

Sales software
Free and premium plans

Service Hub

Customer service software
Free and premium plans

Content Hub

Content marketing software
Free and premium plans

Data Hub

Data management software
Free and premium plans

Commerce Hub

CPQ, billing, and payments software
Free and premium plans

Smart CRM

AI-powered, flexible CRM software
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Small Business Bundle

The Starter edition of each product, built for startups and small businesses
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Breeze

AI agents and features that power the entire platform
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AEO (Beta)

Answer engine optimization tools that track and improve your brand's visibility in AI results
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HubSpot Marketplace

Connect your favorite apps to HubSpot
See all integrations

Convert visitors into contacts for your database.

Create campaigns with automation and AI.

Generate a pipeline of high-quality prospects.

Streamline your process and close more deals faster.

Support customers at scale with AI and a help desk.

Identify opportunities to improve customer health.

Easily craft content for your audience, with help from AI.

Organize, update, and distribute content in one place.

Generate leads through content, AI, and automation.

Prospect smarter and automate payments.

Unify your team and data on one platform.

Scale customer service with an AI customer agent.

Identify and engage high-value leads with an AI prospecting agent.

Get instant answers about your customers with an AI data agent.

HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one.

With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use.

After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates.

Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better.

Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase.

Success Stories

Sticos, a Visma company, used HubSpot's Customer Agent and Service Hub to automate 41% of incoming support inquiries: giving accountants and auditors instant help while freeing the team to shift from reactive tickets to proactive customer success.

To meet the needs of both students and parents, Morehouse College built a new admissions blog on Content Hub—powered by Mr. Tiger, a custom assistant created in Breeze Studio. The result: faster updates, higher engagement, and a consistent brand voice across every page, even with a lean digital strategy team.

With HubSpot’s Data Hub and Data studio, Motorola Solutions unified 123,000+ customer records and gave its marketing team real-time access to trusted data. One campaign uncovered an incredible cross-sell opportunity—generating millions in revenue.

While others talk about AI potential, these companies are already seeing results. Discover how Breeze is turning customer insights into tangible growth across every industry.

Start seeing value on day one— Camp Network deflects 70% of support tickets with AI, no training required.

Speed up sales with smarter focus— Aerotech boosted win rates by 66% using AI to prioritize the right deals, faster.

Personalize every touchpoint effortlessly— Sandler unified Sales and Marketing using AI for consistent, tailored outreach.