Updates by HubSpot products

  • Breeze
  • Smart CRM
  • Data Hub
  • Marketing Hub
  • Content Hub
  • Sales Hub
  • Commerce Hub
  • Service Hub
  • HubSpot Marketplace
  • Developer Platform

Updates that help you reach more buyers, close more deals, and resolve more tickets. All powered by your customer data.

  • Reach buyers where they are and plan campaigns faster. Your CRM informs both.
  • Find interested prospects and keep deals moving with data other tools don’t have.
  • Resolve 70% more tickets. Customer Agent pulls from your documentation, customer data, and conversation history.
  • Measure, track, and improve your brand’s visibility in AI responses, all in one place. Now in public beta.
  • Go from zero Loop knowledge to launching your first campaign in days with Breeze Assistant. Expert guidance built in.
  • Find accounts ready to buy, get the right contacts, and send personalized outreach. All in one place. Now in public beta.
  • Close deals faster with suggested CRM updates, follow-ups, and next steps after every meeting. Now in public beta.
  • Give every brand its own Customer Agent with the right voice and the right answers. Now in public beta.
  • Show up when buyers ask AI and create campaigns using customer data.
  • Your business data suggests which prompts matter most. Track visibility and get steps to improve.
  • No other AI assistant has this much context. Breeze Assistant knows your role, your customers and your business.
  • Records auto-fill with complete data. Personalize outreach without the detective work.
  • See full campaign attribution across contacts, deals, tickets, and custom objects, all in one view. Now in public beta.
  • Find your top-performing campaign assets faster with richer metrics and smarter reporting.
  • Find and join Reddit conversations that matter, then publish your response directly from HubSpot. Now in public beta.
  • Manage and measure TikTok ads in HubSpot. Full attribution, reporting, and audience sync in one place.
  • Add TikTok to your HubSpot social workflow. Publish, engage, and measure next to every other channel.

Why context matters.

  • Deals move faster when AI has complete deal history. Find prospects ready to buy, keep deals progressing, and get paid without the wait.
  • Find prospects, get contact info, and draft emails with full customer context. Now just $1 per recommended lead.
  • Get meeting details, suggested CRM updates, and follow-up drafts based on your deal context.
  • Know who's ready to buy based on signals like website visits, research activity, leadership changes, funding rounds, and more.
  • Find every decision-maker in the deal with AI that maps the full buying committee for you. Now in public beta.
  • Send personalized videos at scale, from one-to-one messages to AI-powered outreach in HubSpot.
  • Book, confirm, and log meetings without manual steps — so reps stay focused on deals.
  • Draft now, send later. Edit scheduled emails anytime before they go out. Now in public beta.
  • Keep sales docs organized, on-brand, and secure without chasing down versions.

Why context matters.

  • Customer context makes every answer more personal. Resolve routine tickets automatically with AI, while your team focuses on that human touch.
  • Automatically resolve more customer questions using CRM data and past interactions. Now just $0.50 per resolution.
  • Contact details, job titles, and company information update automatically so support always has current info.
  • Try free for 28 days with responses that cite sources, verify users, and escalate when needed.
  • Deploy at your own pace with percentage rollouts and workflow-based triggers.
  • Shape how your AI talks to customers. Set tone, language, and behavior by channel.
  • Automatically route unresolved AI calls to IVR so no customer hits a dead end. Now in private beta.
  • Answer pricing and product questions on the spot with AI trained on your own data sources.

Why context matters.

  • See how you're showing up in LLMs and plan campaigns with your own Loop Marketing expert. All informed by your customer data.
  • Find prospects ready to buy and keep deals moving forward.

All updates